Around 1925, Edoardo and Adele Fendi founded the Fendi Company in Via Del Piebiscito, Rome. The small company specialized in handbags, furs and high-quality natural leather products. With its reputation for hand-stitching and premium leather, the company did very well. They eventually opened a larger store in Veneto and their enthusiasm continued to grow.
Fendi bags made their initial appearance in the United States during the 1980s. With the brand popular and high-quality in Italy and Rome, the bags were an incredible hit with shoppers across the United States. In addition to the elegant style and functional design, the handbags are printed, woven, dyed and tanned, giving them a genuine look that is highly sought after by models and people looking for high-quality stylish bags.
During 1997, Silvia Venturini Fendi developed the style of the Fendi Baguette. These Fendi bags were meant to be carried under her arm, just like the eponymous loaf of bread. These types of baguette bags were made in over 600 variations and were made from all sorts of unusual fabrics. The baguette bag became very popular due to the wide variety of materials and the large size.
Fendi bags then launched the Spy bag in 2005, which resulted in another Fendi rage to have bags. Around 2006, the Fendi company introduced another design called the B Fendi Bag. B Fendi bags were also marketed in a wide range of leathers and fabrics.
The main thing that is the same in all Fendi bags is the logo design. The double F logo with an inverted F is on each of the bags. The Fendi symbol is printed on the material, either on the outside of the bag or on the lining. The unique logo can be stamped in rubber on the natural leather or on the handles, however all bags have the Fendi signature emblem that sets them apart from imitators.
Many of the Fendi bags are available with a dust cover to store the bag and keep it in good condition. They also include a unique card showing that it is an authentic Fendi bag. These types of signature marks are the sought after designer marks of high quality handbags.
The Fendi Company now has around 160 high-end stores in 25 countries around the world. Designer stores like Neiman Marcus and Nordstrom offer a huge selection of Fendi styles. The bags come in a wide variety of colors and styles so one person can never have too many.
The Fendi company has been designing high quality bags for almost 100 years and the beauty and utility of the bags make the bags much more popular. These bags come in bright colors, much like Fendi’s multicolor woven tote bag for the summer 2011 line. If the bright colors of the multicolored woven bag are just too much, check out the Fendi Forever Mamma Anaconda shoulder bag. This bag is made of natural gray Anaconda skin and very practical for everyday use. So no matter the time of year or the model, Fendi will make a bag that is definitely to die for.