It really is hard to believe that YouTube is just a number for its age, as many people who have used the internet seem to remember that YouTube has been around for many years, when in reality it has only been around since 2005. YouTube has become one of the most used sites on the Internet, with millions of videos being viewed by hundreds of millions of people, making this site one of the most used on the WWW.
When Google acquired YouTube, it quickly became the second largest search engine on the internet, as more people than ever are now using YouTube to find information on a wide variety of topics, making the streaming video site a mine. gold of information about anything you can imagine.
As a webmaster or site owner, you really should post videos on YouTube because YouTube videos are now not only included in Google search results, but can also be embedded on your website, which means you can host your video on YouTube and also show it. on your site. This allows you to use videos on your site with a little bit of code without worrying about hosting and bandwidth usage issues, simply because YouTube does it all for you.
With any form of web marketing, you’ll need to optimize your videos to make sure others can find them. Due to the fact that there are many millions of videos on YouTube, by optimizing yours, you will have a good chance of being viewed by potential customers and people who might need your services. There is no better way to advertise what you can do using the power of video and this site really allows you to tap into the huge potential to drive visitors to your own site.
There are many things to consider when optimizing videos and these include:
do your research – Research the type of videos people want to see within your industry. For example, if you were a tree surgeon, type some tree-related keywords into the search box and sort the results by views, which will give you a good idea of the most popular videos.
Choose your keywords – Just like any other search engine, you need to determine keywords that will then allow you to form a good description and title for your video, making it much more searchable and therefore more likely to be found.
Video duration – Try to make your videos between 2-3 minutes long as anything longer tends to make people click and go elsewhere as most people use YouTube for nice short videos instead of long and drawn out videos.
Video quality – Make sure the video quality is good enough for the user to see everything they need to and look good, but don’t make it so high quality that it takes a while to load and buffer and therefore Therefore, it puts the user waiting to see your video.
Add notes / captions – YouTube allows you to add captions and notes to your video, so make sure you have your website and contact details in view at some point during the video so the viewer can find more information if they want to.
make friends/fans – Find people who share your interest and become friends with them, because when you post a video they will get a notification about it, which means you can get instant viewers and then hopefully add it to their favorites for all their friends to see friends.
spread the word – Post your videos on your own site, Facebook, Twitter, Bebo and any other social networking site you can think of, because the more viewers you have, the faster your video will rise to stardom in the YouTube rankings.
If you follow all these tips, you will have a great chance of making a good video, but your main concern should be how interesting the video is. If it’s not helpful to anyone or it’s just too hard to understand, then you can guarantee that the viewer will quickly hit the stop button and move on to something a little more to their liking, so spend time making sure your video is worth watching. . the watch.